At AdType we don’t rely on 3rd party technology. We build our own. Using our own DSP means that we can buy advertising inventory and manage all advertising exchanges from our own central platform.
Our DSP makes millions of data exchanges within milliseconds and produces real-time results.
We have access to over 40 leading AdExchanges and we cover 99% of the inventory across Europe, North America and South America.
AdType’s DSP allows us to target users based on multiple criteria including behavioural demographic data from 6 different sources. Using clever machine learning and powerful algorithms we run probabilistic models before we launch your campaigns.